Clover Imaging Group Blog

Author: Mark Richards - VP of Marketing

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Why recycling is good for the environment

Created: June 27th 2018 By: Mark Richards - VP of Marketing

Reduce, reduce, recycle – this is the phrase we hear all the time from commercials and companies that are looking for us to move into biodegradable materi

als, recyclables or a green workspace. Do we ever get to quantify the actual results of these recycling in the workplace requests? Sometimes it is good to know exactly what effect you are having on the environment when you choose to live green and recycle in the workplace.

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Hidden Cost of Printing. How to Educate Your Customers

Created: March 14th 2018 By: Mark Richards - VP of Marketing

Whenever a company invests in a new machine, they need to consider the total cost of ownership (TCO) will be for that equipment. Underestimating the initial investment can quickly turn this beneficial machinery into a burden.

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How to Write Catchy Titles that Speak to Readers' Needs

Created: March 7th 2018 By: Mark Richards - VP of Marketing

Everyone knows it's wrong to judge a book by its cover, but what about judging it by its title?

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Video Production Tips for Inbound Marketing

Created: February 21st 2018 By: Mark Richards - VP of Marketing

Video content marketing is more important than ever.

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How to Create Professional Videos for Social Media

Created: February 14th 2018 By: Mark Richards - VP of Marketing

Video is an increasingly important part of social media marketing.

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Drive Conversions with a Professional Email Signature

Created: January 31st 2018 By: Mark Richards - VP of Marketing

What if ten minutes of work could significantly improve your email marketing campaign's conversion rate?

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Email Marketing Do's and Don'ts for 2018

Created: January 17th 2018 By: Mark Richards - VP of Marketing

As one of the oldest digital marketing methods out there, email marketing often doesn't get the attention it deserves.

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Content Marketing Tools To Build A Successful Inbound Marketing Campaign

Created: January 11th 2018 By: Mark Richards - VP of Marketing

What is Inbound Marketing?

That might seem like a bit of a no brainer since inbound is practically everywhere in today’s digital marketing world. But despite how common the term is, a lot of people don’t actually know what’s involved in a successful content marketing strategy.

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