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Clover Ensures that our Authorized Federal Dealers are Informed, Safe, and Profitable

Created: June 25th 2019 By: Steve Noyes

Attend the “Welcome to the Jungle” NOPA webinar to learn about toner cartridges

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Why Email Marketing is Important for Businesses

Created: June 21st 2019 By: Matt McGuire

As a business, so much of your ability to succeed in terms of lead generation, customer engagement and other factors comes down to your ability to get the right message in front of the right person at exactly the right moment. Brands often use a wide variety of different techniques to do this, but one of the most important - and effective - is email marketing.

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How to Use DCA's to Generate Cross Selling Opportunities

Created: June 14th 2019 By: Keith McKerley

Clients look for a dealer who manages print services because they want to have better control of their print environment. Dealers face some obstacles when it comes to providing that control, though, if they don’t have the right tools in their toolbox like data collection agents. It’s a feature that benefits both the client and the dealer. Proper data collection is also the key to finding other revenues in sales.

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How Dealers are Adopting SBB

Created: June 4th 2019 By: Aldo Spensieri - SVP Axess Professional Services

In a lot of ways, disruption is a fact of life - regardless of the industry you're talking about. You can't necessarily do anything to avoid it, but at the same time, you also don't really want to.

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What’s the Biggest Lead Generation Challenge That B2B Companies Face? And How Can They Overcome It?

Created: May 28th 2019 By: Steve Simon - Digital Marketing Specialist

If it seems like B2B companies are having a hard time getting high quality leads, that’s not an illusion. It really is getting harder for B2B organizations to attract, reach, and engage with potential customers.

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What Are the Fastest Ways to Improve the Customer Experience?

Created: May 23rd 2019 By: Chris Sinibaldi - SVP TechLink Services

Customer service is one of the most important elements of your overall business strategy. Organizations that treat their customers well enjoy better retention and higher subsequent revenues.

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How to Get More Marketing Qualified Leads (MQL's)

Created: May 21st 2019 By: Aaron Dyck - SVP Clover Services Group

 

What Are Marketing Qualified Leads?

Before you can get a better understanding of how to get more marketing qualified leads, you must first gain a bit of essential context about what they are and why they're so important in the first place.

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What Are Effective Ways to Build Customer Loyalty?

Created: May 16th 2019 By: Chris Sinibaldi - SVP TechLink Services

 

Competition is fiercer than ever in today’s hyper-connected online marketplace. Not only do you have local competitors to worry about, but there are also major national and global organizations actively drawing customers away from the products and services you offer.

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What Exactly is HubSpot?

Created: May 14th 2019 By: Steve Simon - Digital Marketing Specialist

 

Before you can really understand exactly what HubSpot is and why it matters, you first need to understand the problem it was built to solve. For years, marketing in general was a very impersonal affair - old school sales tactics started with the goal of "reaching the highest volume of customers in a single move" and worked their way backwards from there.

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GSA Launches New Survey Tool for FSSI OS3

Created: May 9th 2019 By: Steve Noyes

We salute and applaud the GSA Executive Team in Region 2 for their hard work developing and deploying the new Pilot Survey Tool for FSSI OS3.

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