Search engines are constantly adjusting and fine-tuning their algorithms to provide their users with better, more comprehensive content. But there is another challenge that represents an even greater obstacle to digital marketers who believe in organic search.
According to one recent study, only about 20% of smaller businesses use managed print services in the modern era. Of those that don't, approximately 35% say that they will either "definitely" or "probably" consider moving in that direction at some point in the next year.
For some dealers that are either curious, new, or have applications pending for 75, much detail is in the public domain and visible through GSA web sites. This blog identifies popular resources to monitor how the Federal Government buys Office Supplies, and the strategic sub set of Imaging Supplies, through FSSI OS3, MAS Legacy 75, 75/OS4, etc.
No matter what industry your company operates in, customer service is more than a supplementary activity. It is vital to the role your company plays in your customers’ lives.
Content is critical to the success of your website, and is a key factor contributing to overall marketing success. If you position yourself as an expert in your field through insightful content, new users and customers will flock to your site.
At some point, your customers are going to need help. It might just be a simple question about using one of your products.
Inbound marketing has proven to be a powerful lead generation tactic for B2B companies that need more flexible strategies for attracting high quality leads than B2C companies do. Since the interests, capabilities, and concerns of these customer groups are so different, the strategies marketers use to reach out to them must be as well.
Customer service deserves its place as a front line priority. Across industries, it is a vital factor contributing to the way customers interact with your products and services.
As management innovator Peter Drucker famously said: “If you can’t measure it, you can’t manage it.” Measurement is key to long-term continuous improvement in any field.
OEM Conversions Drive Dealer Profit, Deliver Savings to the Consumer, and Strengthen your Relationship with your Customers.
The US imaging supply market is a $20 billion industry.1 Experts in the GSA suggest that the Federal Government buys approximately $750 million of Printer, Inkjet and Multi-Function Device imaging supplies through all their acquisition solutions.
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